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Oct 14–17, 2027 · Oak Island, NC

30 MILES.
3 DAYS.

One Ridiculously Over-The-Top Weekend.

Together, we'll walk 30 miles over 3 days along the beautiful Carolina coast. We walk for everyone impacted by breast cancer — and for a future without it.

It's more than a walk. It's hope, healing, and making every mile count.

💗 Every donation directly supports Pledge the Pink Foundation.
A FlockStar holding up a #PledgeThePink flamingo flag in the Flocks of Love fieldA FlockStar beaming with her arms wide under the pink 30 Miles archCostumed FlockStars laughing in a decorated golf cart as bubbles float around themA huge crowd of FlockStars in pink walking along the beach at sunsetA large flock mid-jump on a tree-lined Oak Island roadA flock posing on the beach, one FlockStar leaping overheadA survivor holding a hand-lettered 12 years sign at the luncheonTwo first-year FlockStars in pink tutus giving thumbs upTwo FlockStars hugging in front of the Oak Island letters and the flamingo fieldTwo FlockStars sitting arms-up in the flamingo fieldTwo FlockStars celebrating under the event tent, one wearing a Surviving Strong sashTwo FlockStars dancing back to back under the tentA survivor and her dog under the start arch on the beachA FlockStar carrying the pink ribbon flag at the start lineThree costumed FlockStars standing in the Flocks of Love flamingo fieldThree FlockStars with 2025 finisher medals by the marshFive FlockStars in pink tutus jumping on the golf courseTwo FlockStars showing off their Day 1 medalsA team walking through the pink 30 Miles finish archPledge the Pink crowd cheering, survivor in pink sash front and center
YEEHAW.
DO GOOD.
GET PINK.
This Isn't Your Average Walk

Welcome to the best darn weekend of your life.

From our high energy to our mission, Pledge the Pink is all about strong connections, unstoppable impact, and a whole lot of pink. Whether you walk, fundraise, or cheer from the sidelines — you're part of something bigger.

Flock celebrating at Pledge the Pink3
Days
An unforgettable weekend together.
Flock posing on the walk route30
Miles
10ish miles each day (We have short cuts!)
FlockStar giving a thumbs up among the flamingos1
Big Goal
Life-changing funds for breast cancer care.
Crowd of FlockStars under the Pledge the Pink arch1,500+
FlockStars
A flock that dreams, supports, prevails.
THIS IS PLEDGE THE PINK

You Kind of
Have to Be There.

But this is pretty darn close to what you can expect.

Five Pledge the Pink FlockStars posing among the flamingo flockA survivor in a birthday-cake hat holding a Surviving Strong 6 years sign at the luncheonTwo FlockStars on the marsh boardwalk, one in an I Am A Survivor shirtA survivor in flamingo antennae holding a Surviving Strong 33 years sign
Our Mission

Big Fun. Bigger Impact.

Pledge the Pink has raised close to 7 million dollars without corporate overhead or luxurious salaries (we are largely volunteer-based). We are dedicated to fund breast cancer screening, treatment, outreach, and research.

Our 2027 fundraising goal is a cool one million dollars. While fundraising is NOT required, we find that most participants do contribute to the pot.

  • Screening
  • Treatment
  • Outreach
  • Research
Save The Date

We have so many shenanigans planned we had to make it a three FIVE day party

  • Wednesday · Oct 13

    OKI Welcome Party

    Flocks of Love & Lazy Turtle Neighborhood Welcome Party

  • Thursday · Oct 14

    Kickoff Day

    Packet Pickup Party, Survivor Luncheon, Karaoke Contest & Dance Party.

  • Friday · Oct 15

    Day 1

    Ten miles, after party/lunch, then Bingo.

  • Saturday · Oct 16

    Day 2

    Ten miles, after party/lunch, Golf Cart Parade, Live Auction & Dolly Trivia.

  • Sunday · Oct 17

    Day 3 + Farewell

    Last 10 miles, after party/lunch, then our Fancy Farewell with free appetizers.

BACK TO THE BEACH 🩷

Oak Island.
We Love It Here.

There's a reason we keep coming back!

  • 2
    Ocean Sun Shows

    Oak Island faces directly south, so you can watch both the sunrise and sunset over the ocean.

  • ♥
    One Amazing Community

    The island doesn't just host PTP — they love us. Local businesses and residents turn pink right along with us.

  • $$
    More Beach for Your Buck

    Great-value beach houses and condos mean your whole flock can stay together without blowing the budget.

  • 🌮
    So. Much. Good Food.

    Local favorites, seafood and fantastic food trucks keep the flock very well fed all weekend long.

FlockStars cheering in front of the giant OKI letters, surrounded by the flamingo field

Beach houses full of besties. Golf carts decorated to excess. Ocean views for miles and miles. Nature everywhere. This is Oak Island. And they are ready to turn it to a sea of pink.

Explore Oak Island

"Welcome home, FlockStars. Our entire community is tickled pink to have you back!"

— Mayor Chris Brown
Fancy’s Gone Country

The Honky Tonk HoeDown

Pull on your pink boots and dust off your rhinestones — 2027 is going country. Think cowboy hats, fringe, bandanas, and glitter for days.

We’re tipping our hats to the queens of country as we two-step across Oak Island for a weekend of hay bales, honky tonk, “hale yesus”, and hope.

Dress up, dance hard, and get ready for some serious country fun.

Fancy the pink flamingo in a cowboy hat and pink boots, strumming a pink acoustic guitar with one boot up on a hay bale

No Fundraising Required, Just Good Ol' Vibes

  • No Fundraising Required

    Though most registrants raise a few bucks to help us reach our $1M goal.

  • Solo, Squad, or Hubs

    Everyone's welcome — you'll never be alone with 1,500 new BFFs by your side.

  • Shortcuts Available

    Can't do the full 10 miles each day? Yeah, you still get your medal.

Neon pink flamingo illustration

Our Guinness World Record Holding Flocks of Love

For every $100 raised, we place a plastic garden flamingo in our poignant "Flocks of Love" display at the event. It is a symbol of hope, love, and unity.

Be part of the 10,000 bird display for 2027!

 
Raised Toward Our $1M Goal
$0$250K$500K$1M Goal
What’s Your Why?

This Is Why We Walk

  • Group of four survivors holding Surviving Strong signs

    I Walk for Me

    Because I'm strong, I'm brave, and I choose me.

  • Two women holding memorial and tribute boards on the beach

    I Walk for Someone I Love

    For the fighters, the survivors, and the angels.

  • Two women jumping for joy under the Pledge the Pink finish arch

    I Walk for a Future Without Fear

    For the next generation, and a world without breast cancer.

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